Happy birthday !
It was on 17 February 1987 that Canon announced a “new dawn” in 35mm photography with the launch of the EOS 650 camera.
“Today, it is difficult to appreciate just how much of a gamble this was for the company. The EOS 650 was not just another new camera – it was the launch of a system that effectively replaced everything that had gone before. It was not compatible with any previous lenses, and very few existing accessories could be used. Switching to an EOS camera required an investment in a completely new system.”
“The name EOS is an abbreviation of Electro-Optical System. However, Canon was also making an allusion to Eos, goddess of the dawn in Greek mythology. She is probably better known by her Roman name of Aurora, which she lends to that luminous phenomenon, the Aurora Borealis, or Northern Lights.”
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